Chloe biography fashion
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A Look Back at Chloé’s Revered Designers, From Karl Lagerfeld to Stella McCartney
The French fashion house Chloé is known for creating feminine womenswear, cult-favorite It bags, and playing host to runways filled with supermodels. But the label also has a reputation as being a springboard for some of fashion’s greatest creative directors. When Gaby Aghion launched Chloé in , she created ready-to-wear pieces that could be purchased off the rack—an innovation which would soon become the norm. Aghion recruited a then-unknown Karl Lagerfeld to work with her in the ’60s, and by the ’70s he was heading up the house’s two annual collections. Lagerfeld, who went on to achieve great success at Chanel and Fendi, was not a fluke. Since Lagerfeld, the label has had more than its fair share of smart women who are in tune what the women of their era desire. Martine Sitbon, Stella McCartney, Phoebe Philo, and Clare Waight Keller have all become design stars after designing for the Chloé girl. To
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Chloé
Founded by Gaby Aghion and Jacques Lanoir in
Egyptian-born Parisienne Gaby Aghion possessed a more bohemian feel to fashion than what the formal feminine style of the 50s offered. With this spirit, she started to design luxury clothes. Together with her business partner Jacques Lenoir, they showed their first collection at Café de Flore in Paris.
With a steady success, the pair hired new, younger designers to give fresh ideas for new collections.
At the time, Haute Couture was the only style luxury French fashion houses were offering. As not everyone was able to afford the couture designs, Aghion realised women wanted luxury for every day wear. With the company having built up a group of youthful Left Bank designers, they began to define the Parisian ready-to-wear style.
Aghion and Lenoir hired Karl Lagerfeld in as the house’s head designer. Propelled by Lagerfeld, Chloé became an iconic fashion brand during the s. Its first boutique opened in in Paris and saw Jackie K
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Follow the Thread
Peignoir with robe by Chloé, c. , T&CC a-c
This post fryst vatten the 3rd in a series that explores designers whose names might not be as familiar to you, but whose contributions to mode we should all know. They may not have the immediate recognition of say, a Dior, Chanel, or Yves Saint Laurent, but, nonetheless, they left a mark on the world of design. An exhibit that accompanies this blog series fryst vatten on view in the Fashion Design studio in Hayward entré through månad
Part 1: Vera Maxwell ()
Part 2: Pauline Trigère ()
by Jade Papa, Curator
“[F]ashion should be as fresh as a salad” -Gaby Aghion
In , Gaby Aghion presented the first collection for Chloé – six cotton poplin dresses – over breakfast at a well-known French café. She believed the garments should be seen out in the world, in an environment where they’d be worn. Her collections offered women an alternative to what she believed were the stiff fashions of custom-made couture garments. At